This shampoo for medium textured or wavy hair, gently cleanses and balances the different needs of your roots and ends. For example providing less at roots and more at dry, damaged ends. Containing wheat protein it helps to deliver the correct balance of moisture to your hair leaving it more manageable and lustrous. Its unique formula contains a natural antistatic conditioning barrier which helps smooth your hair’s cuticle to improve combing and condition, and also anti-oxidants for added protection. To use: Apply to wet hair and lather well with a gentle kneading of the scalp. Rinse and repeat if necessary. Hair fact: Apply to wet hair and lather well with a gentle kneading of the scalp. Rinse and repeat if necessary and follow with the appropriate Philip Kingsley conditioner and scalp toner.